Archives

Mavrck Launches Influence Plugin to Automate In-Moment Influencer Identification, Activation and Retention Across Select Customer Experience (CX) Touchpoints

We’re excited to announce our latest feature, Influence Plugin, an automated solution for identifying, activating and retaining unique influencer segments in the moment of interaction with a brand’s digital and mobile touchpoints. Unlike other influencer marketing databases, platforms and agencies that require significant manual effort to source influencers from closed and static networks, Influence Plugin empowers brands to automate and personalize the influencer discovery and activation experience across their customer journey, from consideration to purchase. Key benefits of Influence Plugin include: Always-on Discovery: Influence Plugin’s Continue reading →

Survive at All Costs, Against All Odds in the Walking Dead: March to War, Now on Mobile

Arm yourselves, gather your allies, and fortify your position as Disruptor Beam unleashes hordes of walkers and desperate survivors onto Google Play and the Apple App Store today with the release of competitive multiplayer strategy game The Walking Dead: March To War. Based on Robert Kirkman’s renowned comics from Skybound Entertainment, The Walking Dead: March To War is now available for free download worldwide. The game plunges players into a life-or-death struggle in the ruins of Washington, D.C., as they work with and against one Continue reading →

Trilio Announces $5 Million Series A Funding Round Led by .406 Ventures

Trilio Data, the first and only comprehensive data protection, backup and recovery solution native to OpenStack, today announced that it received $5 million in a Series A funding round led by Boston-based .406 Ventures. Trilio Data provides a business assurance platform for IT organizations and cloud service providers deploying application workloads in both public and private clouds. An innovator in OpenStack backup, recovery and migration solutions, the company was founded in 2013 to meet the needs of an ever-changing, growing, complex, and scalable environment. The Continue reading →

Mavrck Opens Office in Denver

When it comes to deciding which coast is the best coast, who says you should have to choose? We’re excited to announce the opening of our West Coast office in Denver. “Mavrck has grown at an incredible pace over the last few years, with many of the world’s largest brands using our platform to implement an automated, always-on approach to influencer marketing,” commented Lyle Stevens, co-founder and CEO of Mavrck. “Opening another office is a natural next step in our growth. We wanted to have Continue reading →

Celtra secures $15 million financing to lead creative transformation in digital advertising, providing Brands a Cloud-based Creative Operating System

Celtra, the creative management platform for digital advertising, today announced a $15 million investment led by Unilever Ventures and WPP. Unilever and WPP are partnering to use Celtra’s market-leading creative technology across Unilever’s global marketing organization and its ecosystem of service providers, technology vendors and media suppliers. Celtra aims to help advertisers maximize their creative potential and use creative as a lever to achieve better results in digital advertising. “Creative is the conduit for the marketer’s message. It should always be on point and carefully Continue reading →

Dispatch Partners with ServiceMaster, Secures $12M Series A to Modernize the Home Services Experience

Dispatch, the enterprise technology company that is empowering the home services industry to meet the rising demands of the modern customer, today announced a partnership with ServiceMaster, one of the leading home services providers in the United States. The partnership will make Dispatch the software platform of choice for ServiceMaster’s home warranty and pest control brands. Dispatch also announced the completion of a $12 million Series A funding round led by Grandbanks Capital and ServiceMaster, with participation from Assurant, Liberty Mutual Strategic Ventures, Promus Ventures, Continue reading →

TrilioVault, the Only Data Protection Solution Native to OpenStack, is Now 
Validated for SUSE OpenStack Cloud

Trilio Data, the creators of the first and only comprehensive data protection, backup and recovery solution native to OpenStack has announced that TrilioVault is now validated for the SUSE OpenStack Cloud. Organizations who rely on SUSE for their OpenStack deployments are now assured that with TrilioVault, tenants will enjoy ease of use, greater resiliency, and operational efficiencies. “With increasingly complex and critical IT environments, companies need to fully protect their businesses, and at the same time have access to easier, faster, and more reliable recovery Continue reading →

Mergermarket Group bolsters equity technology and analytics capability with acquisition of TIM Group

Mergermarket Group, a BC Partners portfolio company, announced today that it has acquired TIM Group. Established in 2002 and headquartered in London, TIM Group specialises in the electronic delivery of equity trade ideas and investment recommendations through its independent distribution platform. TIM Group connects financial industry professionals with its proprietary network and technology, revolutionizing how investment advice is distributed, analyzed and monetized. The TIM Group network analyzes and measures trade idea performance, facilitating compliance in line with MiFID II requirements relating to payment for investment Continue reading →