NEXAGE SELECTED AS DATAXUS SUPPLY PARTNER FOR FIRST MOBILE DEMAND SIDE PLATFORM
Nexage has partnered with DataXu as mobile inventory supplier for the launch of the industry’s first mobile-integrated demand-side platform solution, DX2. The partnership creates synergies in digital ad-buying by allowing online advertisers to access mobile and online inventory from the same platform. Nexage (www.nexage.com) brings mobile advertising solutions that provide higher revenue, lower costs, integrated reporting, and brand protection to publishers and application developers. DataXu (http://www.dataxu.com) helps brands and their agencies use data-driven decisioning to improve media performance and reduce operating expenses. With Nexage, DataXu Continue reading →

